Basically plastic food storage containers are meant to make your life easy. All you have to do is, put food in and put the container in fridge. But in this case you are hardly get to know if the food inside the container is safe or spoiled, whenever you have to use it later on. Just imagine, what if your storage containers will start telling you themselves that the food inside it, has been spoiled. Well a new Kickstarter wants to make this thing a reality.

Ovie Smartware

Ovie Smarterware is offering the simple promise to “make it easy for you to keep track of what’s in your fridge and waste less food” by turning “an ordinary fridge into a smart fridge but without the smart fridge price tag!” The company hopes to make that possible with its SmartTags, small, internet-connected, light-up discs that are able to inform you when your food is about to go bad in multiple ways. SmartTags can tell you about the tagged items in your fridge via your smartphone, as well as send notifications when something is about to go spoiled. But the tags also offer a physical component, lighting up either green, yellow or red so you can quickly glance around your refrigerator and determine what needs to be eaten.

smart fridge

To make these SmartTags extra simple to use, Ovie is even offering its own containers and clips, though the company will also have “universal connects” which the brand says can be attached to “anything else” from to-go boxes to whatever storage containers you already have lying around the house to that half-drunk bottle of white wine that always seems to appear in your fridge. To top it all off, Ovie promises that using your Smaretware will be easy as possible thanks to Amazon Alexa compatibility and the company’s own food info. “If you have an Amazon Alexa, you can tag simply by telling your assistant what to track,” the brand says on its Kickstarter page. But if you don’t have Alexa, you can enter this information manually via your phone. From there, “we source how long it should last from our database of common food spoilage times and send that info the Smart Tag to start the countdown.” Don’t agree with those numbers? You can also manually adjust spoilage times if you feel like that slice of pizza was already on its last legs. Lastly, since there’s an app, obviously the list of things Ovie promises you’ll be able to do with it is pretty endless: see everything in your fridge and when it goes spoiled, get recipes based on those items, sync things up with a grocery list app, and even track your food waste reduction compared to others in your area.

“People don’t want to waste all of this food – it just happens,” said Ty Thompson, Ovie’s co-founder and CEO. “We wanted to help solve this problem by creating a product that would be simple to use and bring a more mindful approach to food storage.”
For those interested in the Ovie Smarterware system, packages start at $60—promising three SmartTags and the accompanying universal connectors, as well as the Ovie Hub which is required to get everything to wirelessly connect to each other—and go as high as $300 for a “Total Fridge Kit” that also includes plenty of Smartware containers and clips. Ovie is aiming for a February 2019 delivery date, but as is the case with all Kickstarter campaigns, backers should remember that delivery dates can be extremely fluid and some projects never even materialize at all.


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